From conversation to category-wide attention.
Reddit marketing & AI visibility/3 months
5M+Reddit views
15+targeted communities
#5ChatGPT ranking
The opportunity.
Build organic awareness for an AI knowledge platform in a crowded category, reaching people already talking about productivity and AI.
The approach.
OrganicReach focused on relevant Reddit communities, using discussions around real use cases to introduce Cluely to people exploring new AI tools. The campaign connected community engagement with broader search discovery.
The impact.
Over three months, the campaign generated more than five million Reddit views across over fifteen subreddits. The published case study also reports a number-five ChatGPT ranking.
Results are reported from OrganicReach’s published campaign summary. AI rankings reflect observations during the campaign and can change across time, prompts, and platforms. Individual results vary.
